Military & First Responders get up to $700 off MSRP on select BMW motorcycles.

Military & First Responders get up to $700 off MSRP on select BMW motorcycles.

ELIGIBLE MODELS

2025 model year cash off MSRP:

$300 off 2025 F 800 GS, F 900 GS, F 900 GS Adventure, F 900 R, F 900 XR

$500 off 2025 R 12 NineT, S 1000 R, S 1000 XR, S 1000 RR

$700 off 2025 K 1600 B, K 1600 Grand America, K 1600 GTL, M 1000 R, M 1000 XR, R 1300 GS, R 1300 GS Adventure, R 18, R 18 B, R 18 Classic, R 18 Roctane, R 18 Transcontinental

2026 model year cash off MSRP:

$300 off 2026 F 800 GS, F 900 GS, F 900 GS Adventure, F 900 R, F 900 XR

$500 off 2026 R 12 G/S, R 12 nineT, S 1000 R, S 1000 RR, S 1000 XR

$700 off 2026 K 1600 B, K 1600 Grand America, K 1600 GTL, M 1000 R, M 1000 RR, M 1000 XR, R 1300 R, R 1300 RS, R 1300 RT, R 1300 GS, R 1300 GS Adventure

Offer details:

Eligible customers include Active Duty, First Responders, Veterans, Retirees, Reservists and their immediate family members.

Qualification for the incentive requires the verification of the military member through http://ID.me to generate an offer code. Incentive offer is subject to change without prior notice. One incentive per customer, per offer code, per calendar year for these select new BMW Motorrad models without a prior retail sale. Eligible military member or immediate family member must be the purchaser.

Purchasers are eligible for one Military or First Responder Purchase incentive with vehicle delivery between January 1, 2026 and December 31, 2026.

Offer is applied against MSRP and is available on purchase of select new model year 2025 or 2026 BMW Motorcycles at participating BMW Motorrad dealers. BMW Motorrad fleet and models not listed do not qualify. May be combined with certain other offers available at time of purchase unless specifically excluded. May be combined with other special appreciation purchase offers including, but not limited to, Military and First Responder programs. Offer cannot be applied toward tax, title, registration, destination, handling, or other fees. The appreciation program is equally provided to all eligible personnel and is not intended as a gift, reward or payment. Acceptance of this program is subject to the laws of appropriate authorities. BMW Motorrad USA reserves the right to make changes to the Program and/or terminate the Program at any time without prior notice. All claims are subject to audit. In the event of improper reporting or other program-related improprieties, BMW Motorrad USA reserves the right to recover payment.

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New BMW Inventory

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New 2027 BMW M 1000 XR
Stock #: 7873
VIN: WB10E9306V6N62262
Mileage: 6
Exterior Color: AURELIUS GREEN METALLIC
Retail Price:
$32,800
BMW Customer Cash:
− $1,000
Eurosports Cash:
− $1,000
Our Price:
$30,800
Get Your Personalized Price Quote
Apply for Financing
Value Your Trade

Dealer Comments

All new from BMW for 2026, enjoy either $1000 off of MSRP or 2.9% APR 48 month EasyRide or 12-36 Month traditional financing or 3.9% APR with 60 months traditional financing with BMW Financial Services. OAC - not all will qualify.Ends 12/31/2026 We are the most experienced BMW Dealership in the area with thousands of adventure riding and track miles under our belts. Why go anywhere else? We really do know what we are doing...and we will match any reasonable price. Come see why we are Utah's #1 BMW dealer!Call or Text us at 801-618-2700 with any questions. * Advertised price reflects all applicable dealer fees and charges, excluding government-required title, licensing, and registration fees. Applicable taxes are additional. See dealer for complete details.

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New 2026 BMW K 1600 GTL
Stock #: 7545
VIN: WB10F3308T6M48609
Exterior Color: GRAVITY BLUE METALLIC
Retail Price:
$32,725
BMW Customer Cash:
− $2,000
Eurosports Savings:
− $1,500
Our Price:
$29,225
Get Your Personalized Price Quote
Apply for Financing
Value Your Trade

Dealer Comments

All new from BMW for 2026, enjoy either $ 2000 0ff of MSRP or 2.9% APR 48 month EasyRide or 12-36 Month traditional financing or 3.9% APR with 60 months traditional financing with BMW Financial Services. OAC - not all will qualify.Ends 12/31/2026 We are the most experienced BMW Dealership in the area with thousands of adventure riding and track miles under our belts. Why go anywhere else? We really do know what we are doing...and we will match any reasonable price. Come see why we are Utah's #1 BMW dealer!Call or Text us at 801-618-2700 with any questions. *Advertised price reflects all applicable dealer fees and charges, excluding government-required title, licensing, and registration fees. Applicable taxes are additional. See dealer for complete details.

... Read more

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Get Pre-Approved
New 2026 BMW K 1600 B
Stock #: 7823
VIN: WB10F6306T6N42585
Mileage: 6
Exterior Color: BLACK STORM METALLIC
Retail Price:
$29,420
BMW Customer Cash:
− $2,000
Our Price:
$27,420
Get Your Personalized Price Quote
Apply for Financing
Value Your Trade

Dealer Comments

All new from BMW for 2026, enjoy either $2000 0ff of MSRP or 2.9% APR 48 month EasyRide or 12-36 Month traditional financing or 3.9% APR with 60 months traditional financing with BMW Financial Services. OAC - not all will qualify.Ends 12/31/26 We are the most experienced BMW Dealership in the area with thousands of adventure riding and track miles under our belts. Why go anywhere else? We really do know what we are doing...and we will match any reasonable price. Come see why we are Utah's #1 BMW dealer!Call or Text us at 801-618-2700 with any questions. * Advertised price reflects all applicable dealer fees and charges, excluding government-required title, licensing, and registration fees. Applicable taxes are additional. See dealer for complete details.

... Read more

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Get Pre-Approved
New 2027 BMW F 800 GS
Stock #: 7869
VIN: WB10K5305V6N62612
Mileage: 6
Exterior Color: BLACK STORM METALLIC
Retail Price:
$14,830
Get Your Personalized Price Quote
Apply for Financing
Value Your Trade

Dealer Comments

2027 BMW F 800 GS Low Suspension and Loaded – Adventure Made Accessible!Experience the perfect balance of adventure, comfort, and everyday versatility with the all-new 2027 BMW F 800 GS Low Suspension. Designed for riders who want the confidence to explore without compromising comfort, the lowered suspension provides a more approachable seat height and added confidence at stops, making it easier to handle both on and off the road.Powered by BMW's proven parallel-twin engine, the F 800 GS delivers smooth, responsive power whether you're commuting through the city, carving up mountain roads, or heading out for your next adventure.With legendary BMW GS styling, premium engineering, and go-anywhere capability, the F 800 GS is ready to take you wherever the road leads.Adventure starts here. Stop by Eurosports Utah and experience the BMW F 800 GS for yourself!Have any questions? Text or call us at 801-618-2700

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New 2026 BMW F900GS
Stock #: 7844
VIN: WB10K6301T6M55477
Mileage: 7
Exterior Color: LT_WHI-RACEBLU-RED
Retail Price:
$19,240
BMW Customer Cash:
− $2,000
Our Price:
$17,240
Get Your Personalized Price Quote
Apply for Financing
Value Your Trade

Dealer Comments

All new from BMW for 2026, enjoy either $ 2000 0ff of MSRP or 2.9% APR 48 month EasyRide or 12-36 Month traditional financing or 3.9% APR with 60 months traditional financing with BMW Financial Services. OAC - not all will qualify.Ends 12/31/2026 We are the most experienced BMW Dealership in the area with thousands of adventure riding and track miles under our belts. Why go anywhere else? We really do know what we are doing...and we will match any reasonable price. Come see why we are Utah's #1 BMW dealer!Call or Text us at 801-618-2700 with any questions. * Advertised price reflects all applicable dealer fees and charges, excluding government-required title, licensing, and registration fees. Applicable taxes are additional. See dealer for complete details.

... Read more

View Details
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Get Pre-Approved
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Advertised pricing excludes applicable taxes title and licensing, dealer set up, destination, reconditioning and are subject to change without notice. Pricing may exclude any added parts, accessories or installation unless otherwise noted. Sale prices include all applicable offers. Not all options listed available on pre-owned models. Contact dealer for details.

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